Weronika Rafa is an award-winning designer and creative director with over a decade of industry experience. She develops brands and design systems across multiple platforms, from print, through digital, to motion. In her career she has worked with clients big and small from all parts of the globe. This includes some of the world's most reputable companies such as Google, Apple, Facebook and Adobe.

Weronika's aesthetic draws on her background in graphic design, typography and art, elevated by bold storytelling. In design she's most excited about what’s weird and unusual within the sector and the wider world. This curiosity is currently pushing her towards typographic (ugly-ish) posters and creative coding inside the design process.

With over 60K social media followers she constantly looks for new expressions and has recently welcomed the role of an industry speaker.

For new projects and partnerships please email: hello@grafa.uk.

Degree Shows at London College of Communication

Degree Shows at London College of Communication are an annual celebration of the hard work and achievements of around 1000 graduating students from screen, media and design disciplines. Each year the college opens its doors for thousands of visitors, inviting them to experience the events.

Grafa was responsible for development and creative direction of the events' 2018 identity. We decided to celebrate the shows through quirky typographic approach, illustrated by the observant pair of eyes. This was to emphasise playfulness and creative curiosity within the arts. The symbol was later used across different communications channels, to tie the identity together and create a coherent visual system.

We congratulate the graduating students and celebrate the begginings of their creative adventures. ☻


Visitor portraits by Anna Escobar.

Degree Shows at London College of Communication

Degree Shows at London College of Communication are an annual celebration of the hard work and achievements of around 1000 graduating students from screen, media and design disciplines. Each year the college opens its doors for thousands of visitors, inviting them to experience the events.


Grafa was responsible for development and creative direction of the events' 2018 identity.


We decided to celebrate the shows through quirky typographic approach, illustrated by the observant pair of eyes. This was to emphasise playfulness and creative curiosity within the arts. The symbol was later used across different communications channels, to tie the identity together and create a coherent visual system.


We congratulate the graduating students and celebrate the begginings of their creative adventures. ☻



Visitor portraits by Anna Escobar.